What is a Client Seminar featuring Tom Lundstedt?
Quite simply, it is the best marketing you can do! It's an opportunity for you to dramatically increase your income and differentiate yourself from the rest of the pack.
Tom will enlighten — and entertain! — your clients on why
they should own investment real estate. You'll reap the benefits by
attracting clients who want to work with you to buy and sell property.
Who are typical sponsors of a Client Seminar featuring Tom Lundstedt?
Real estate companies, individual agents (sometimes teaming up with other agents), and local real estate Boards and Associations. Anyone interested in attracting and motivating clients!
Why should I schedule a seminar for my clients?
Because you'll sell a ton of real estate! The
investment property market is hot right now and people are looking
for quality information about how to benefit from it. Tom will motivate
your clients to take action — which translates into more listings
and sales for you.
Here's a
great idea for Broker/Owners: Tom's
"one-two" punch!
One: Tom will conduct an afternoon session
for your agents titled, "How to Work
with Real Estate Investors." This
session will prepare your agents to do
business with people who are interested in
investment real estate.
Two: that evening, Tom will conduct a
seminar for your clients and prospects
titled, "How to Build Wealth with Real
Estate."
This is a guaranteed one - two punch that
will help agents and clients alike!
Your company will attract more clients, sell
more real estate, increase agent
productivity, and gain a reputation as the
real estate experts.
What's involved?
It's easy...it usually goes like this:
- You call Tom to schedule a date for the seminar.
- Tom will provide you with:
a) A marketing flyer that will help you attract people to the seminar.
b) A powerful article written by
Tom titled "Does Your Property Still Measure Up?" which
you can send to your client base. The article is designed to convince
people who have owned a property for a long time that it's time to
list the property (with you!) and exchange it for another.
c) A set of the seminar handouts for you to copy for each attendee.
- To insure an audience made up of
people who already own property, as well as people who are just
beginning to invest, you can do this: Get a list of non- owner-occupied
properties from your County Recorder's office. Send those owners
the "Does Your Property Still Measure Up?" article.
It's guaranteed to get their attention! That takes care of the
experienced property owners.
To attract the beginners, you send the flyer to people you believe are interested in becoming real estate investors.
Some sponsors have run ads in their local newspaper. Tom can provide samples of ads that other sponsors have run.
- You arrange a location for the
seminar — maybe it's a hotel, the meeting room at your office, your Board of REALTORS® office,
the basement of a church, or at a bank...heck, Tom once spoke
in the waiting area of an airport!
- The typical program is in the evening:
6:00 - 6:30 Refreshments and registration
6:30 - 8:30 Tom's program
8:30– Conclusion You thank your guests for coming and tell them you'll be contacting them.
- Have your calendar handy for clients who want to get going right away!
What have other sponsors done?
- A RE/MAX agent in Los Gatos, California,
rented the local movie theatre for the night. His assistant was
behind the candy counter passing out treats as his clients walked
in. Tom did an abbreviated version of his client seminar and then
a movie was shown. (Don't show "The Money Pit!) It was a great night and the REALTOR® who
sponsored the event was thrilled. It worked so well that he and
Tom did it again a few months later.
- A Coldwell Banker agent in Denver
teamed up with a financial planner, a property manager, a title
company, and an exchange facilitator to sponsor a client seminar.
They scheduled Tom's seminar for a Wednesday evening. Then, the
following week, they invited people back to talk about specific
properties for sale in the Denver market. One of the attendees
said, "I recently inherited $1,000,000 and now I know what to do with it." How
would you like him for a client?!
- A multi-office real estate company
in Minnesota finds these programs so successful that they schedule
one every six weeks or so. They put an ad in the Minneapolis/St.
Paul newspapers and always attract 500 people, or more! The vice-president
of the company told Tom, "This is the best marketing we've
ever done. How else can you get hundreds of people in one room
and they're all interested in real estate!"
- Don't get the idea that the crowd
has to be huge for the program to pay off. A REALTOR® in Rolla, Missouri, scheduled a Saturday morning program but only wanted a small number of motivated people to attend. Only 12 people showed up (three of them from the same family), but the results were terrific. One man owned 26 properties in town. After listening to Tom, he realized it was time to move his equity into other properties. The man told the sponsoring REALTOR® he
was ready to list the properties and get going ASAP!
OK, so how much is it going to cost me?
We're glad you asked! The answer is
that, in the long run, it doesn't cost
anything - you'll make money because
you'll sell lots of real estate.
Tom's fee for a client seminar is $3,295
plus travel expenses. His fee for the
"one-two" punch (agent + client
seminars) is $3,795 plus travel
expenses.
It's often a good idea to schedule your
program at a time when Tom is already
speaking in your area. This would allow
you to reduce the travel expenses by
sharing them with one, or more,
sponsors.
What do I do right now?
That's easy! If your goal is to attract qualified, motivated investor clients, pick up the phone and call Tom to discuss how a client seminar will propel your business. Contact Tom at 1-800-508-4433.
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